Assignment #4 – Question 2

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2. This is a multi-part question. Please create a visual post for your blog on a topic specific to your business and answer the questions below. This involves critical thinking. What is important to your business and visitors? The image must be the focal point of the post telling the story or conveying a point. You may include multiple images. The goal is to visually convey a message with minimal text. Please pay attention to what was discussed in class. Ensure that you include a link to the blog post in your answer. Do not forget that this needs to be included in your hardcopy. I am marking what you hand in with your hardcopy but also need to see the digital version on your blog. If it is not online for me to view (in addition to the hardcopy), I cannot mark this question. (4 Marks)

a. Why did you choose the specific image(s)? (3 Marks)

I chose these images as they are all of models showcasing different crocheted outfits with different patterns and colors perfect for the summer. The specific topic relating to my business that was chosen was the clothing line of products we sell, and taking into consideration that it is summer now, my goal was to make use of imagery that will show and represent to the users not only what colors and sized we have, but also how they look while being worn on real people, as this can help them visualize how these clothes would look on them, and therefore entice them into purchasing the products being shown. The first image showcases not only the outfit but also how it looks like on someone wearing a bathing suit underneath, which is something that many people do during the summer, so by showing them visuals of this with a real person it is transmitting the message fast. Additionally, these specific images were chosen because the main headline in this visual post is “summer is here” which immediately tells the users that the content being present will have something related to this.

b. Explain in detail why the image(s) was beneficial for the post. (3 Marks)

The images were beneficial for the post because it showcases different clothing that fits the theme of summer which is what we are going for. The topic chosen for the post was summer crochet clothing line, which is why the images fit this objective. This is beneficial as it helps users understand what the clothing line is about instantly without having to use a lot of text to inform them, saving them time and triggering emotions within them, whether its excitement or curiosity.

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